Women of Influence: Rubicela Acosta, CEO

November 20, 2009 WA– CEO, Rubicela Acosta has been recognized as an honored recipient of the Puget Sound Business Journal's prestigious Women of Influence Award. 

Rubicela co-founded and has applied her Latino market expertise to enhance the company's market leadership, recruitment product offers, and expansion throughout the US. Under her leadership, has expanded nationally, serving recruiters and employers with niche recruitment solutions and positioning the company as the leading Latino Bilingual niche job board in the US. 

“Rubicela is a trailblazer in the Latino market. Her extensive experience in developing start-up companies combined with her expertise in the Latino market has led to her success in business and her being named an influential business leader whose influence has touched many employers nationally and communities across the US," said Chris Dugan, President of 

"It is an honor to receive such recognition and to be part of such exclusive, successful women of influence.” Said Rubicela Acosta. 

The Women of Influence Recognition is awarded to women leaders in the region. Among the honorees included leaders with the biggest names in the business: top leaders at the Gates Foundation, Swedish Medical Center, Vulcan Real Estate among others. 

About ( The leading Latino-Bilingual Job Board in the US with thousands of job listings and more Latino & Diversity Job Fairs than any other Job Board in the US with over 170 Latino Bilingual & Diversity Career Fairs in 90 US cities. Led by CEO Rubicela Acosta, is a multi-platform organization providing content through media channels ranging from online job board, and community career fairs to radio. proudly partners with over 85% of the Fortune 100.

About Puget Sound Business Journal 
Puget Sound Business Journal is the region's premier source of business information, serving an unparalleled audience of business and community leaders. In addition to the weekly newspaper, the Business Journal provides daily updates via its websites and email alerts. The company also plays a vital role in bringing the area's leadership community together by hosting various events throughout the year, from Washington's Best Workplaces event at Safeco Field to the annual 100 Fastest-Growing Private Companies celebration. Puget Sound Business Journal is a unit of American City Business Journals, which operates 41 local business newspapers throughout the United States. wins the 2009 American Latino Business Award wins the 2009 American Latino Business Award, honoring the company’s major contributions to the Latino community, the award was presented by Latino Television Network Univision and American Family Insurance Company

WA –July 2, 2009-, the leading Latino-Bilingual Job Board & Career Fair Company in the US, announced that it has won a major award for excellence and major contributions to the Latino Community as presented by Latino television network Univision and American Family Insurance Company.

“We’re honored to have been nominated by our clients and are honored to be chosen as this unique award represents the dedication and professional experience of the team and the extraordinary clients with whom we have had the pleasure of partnering,” stated Rubicela Acosta, CEO of “We are pleased to accept this award, which has profound meaning during these difficult economic times. Our client’s have remained supportive of our efforts, and we have been able to continue assisting thousands of career seekers in learning about and meeting potential employers either through our website or one of our more than 120 Latino Career Fairs nationally. It is recognitions such as these that fuel our mission of connecting top employers with Latino Diversity.” 

This is the second year that Univision and American Family Insurance Company have joined forces to recognize Latino owned and managed businesses for their entrepreneurial success and the contributions made to the Latino community. has grown to be the leading Latino-Bilingual Job Board connecting employers with perspective Latino-Bilingual career seekers through their online-job board platform and over 120 Latino Bilingual Career Fairs nationwide annually as the industry leader. successful contributions to the Latino community include being the only Latino-Focused Niche Job Board in the US founded and managed by a Latina CEO and Hispanic Marketing Guru as well as being the only job board to have a national Spanish language career focused radio show. 

Rubicela Acosta, CEO Named Top Young Business Leaders 40 under 40

Founder, CEO

Entrepreneur Rubicela Acosta says that as a Latina-American business woman, she has no fear of success, ambition or drive. The founder and CEO of a Latino and bilingual employment recruitment company considers herself driven and a tough negotiator.

The word No to me means that I did not make myself clear, she wrote in her 40 Under 40 application.

Acosta had to put that moxie to the test when the phones at her Olympia firm suddenly stopped ringing in September 2008. The recession was having its inevitable effect: Employers were laying off not hiring.

It hit us, and it was you either just drown or you come up fast with an idea or service and you survive, Acosta said.

Her companys niche is connecting employers such as Verizon Wireless and the federal government with bilingual customer service people, sales associates and entry level managers. And Acosta reasoned that those employers would still have staffing needs to maintain diverse work forces.

So instead of relying on ads and online job postings, Acosta ramped up the companys job fairs. Before the recession, staged about 20 fairs a year. In 2009, the company held 170 job fairs all over the country, with a special emphasis on smaller, underserved cities such as Boise, Idaho; Memphis, Tenn.; and Tulsa, Okla.

Acostas decision paid off. While she still had to reduce her work force because of the recession, a well traveled Acosta said the shift in focus helped save the small business she founded six years ago.

Greg Lamm, Staff Writer

Read more: Puget Sound Business Journal's 40 Under 40