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LATCareers to power impreMedia job boards 2010-08-23
LATCareers to power impreMedia job boards
August 23, 2010 | Author Mark Whittaker
LATCareers.com has agreed to power the recruitment sites for impreMedia, the largest Spanish-language news publisher.
LATCareers is the leading Latino-bilingual job board in the United States.
Mary Zerafa, vice president of integrated marketing for impreMedia, said the company has been looking for several years for the best solution to help it move beyond simply pushing printed employment liners online. “We just needed to find the right partner,” she said.
The integration has already started and should be completed sometime in the fourth quarter, Zerafa said. The agreement was announced Aug. 17.
“We want to become an all-encompassing, one-stop shop with various programs” for recruitment, Zerafa said.
With the agreement, impreMedia will leverage LATCareers’ national advertising footprint and diversity job fair network. LATCareers will take advantage of the strong local relationships impreMedia has in its markets, said LATCareers president Chris Dugan. The two companies will share advertising revenue.
LATCareers, which specializes in helping companies fill jobs that require bilingual skills, works with about 85 percent of the Fortune 100 companies, Dugan said. It also powers job sites for some Latino non-profit agencies.
The company also runs 170 diversity job fairs in 90 cities, and it is the only recruitment site run by an Hispanic woman, Rubicela Acosta, the CEO, Dugan said.
ImpreMedia has 97 print and interactive products, including the portal, impre.com. It publishes Hispanic newspapers in the top seven U.S. Hispanic markets, include La Opinion in Los Angeles and El Diario La Prensa in New York City.
Dugan said LATCareers is looking for relationships with other publishing companies. According to the U.S. Bureau of Labor Statistics, 30 percent of the U.S. labor force will be Hispanic, he said
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LATCareers.com Partners with impreMedia to Create a Vertically integrated Solution to Recruiting Bilingual Latino Talent 2010-08-19
Partnership Will Provide Employers a One-Stop Latino Recruitment Solution
Seattle, WA (August 19, 2010) – LATCareers.com, the leading Latino-Bilingual Job Board in the US
announced today that it has formed a strategic partnership with impreMedia, the nation’s No.1 Spanish –
language online and print news publisher. This partnership creates a vertically integrated solution for
employers to reach Latino Talent throughout the US from the community level to the boardroom.
With Latinos representing the largest minority group in the US and with significant purchasing power
now exceeding $1Trillion dollars annually, employers are looking for solutions to integrate Latinos into
the workplace. This is in an effort to capture this purchasing power both locally and nationally as well as
to add this vibrant diverse workforce to their organizations. The Bureau of Labor Statistics projects that
by 2016, Hispanics will make up some 30 percent of the 164.2 million workers in the United States.
The new recruitment products that will result from the partnership between impreMedia and
LATCareers.com will be available to employers and job seekers in the fourth quarter of 2010. Job
seekers will be able to access thousands of jobs and job related information to help them be more efficient
and effective in their job search. At the same time, employers will be able to search resumes to find this
much sought after Latino and bilingual talent. The recruitment products will be nationally branded but
advertisers will have the option to choose either national or local programs. A variety of multi-media
solutions will be offered including: online, video, print, virtual and physical job fairs, and radio.
“With the various ways that consumers are getting information it is vital to be in a multitude of platforms
in order to reach them. We are committed to offering multimedia offerings not only for our news
products but also for our advertising products such as recruitment,” stated Monica Lozano, CEO of
impreMedia.
“We are excited about the partnership and having LATCareers.com powering impreMedia’s employment
site. Together we are able to better serve the recruitment needs of employers while providing job seekers
with job tools and job listings to bring highly scalable solutions to the employment market,” stated
Rubicela Acosta, CEO of LATCareers.com
About LATCareers.com
LATCareers.com (http://www.latcareers.com) The leading Latino-Bilingual Job Board in the US with
thousands of job listings and more Latino & Diversity Job Fairs than any other Job Board in the US with
over 170 Job Fairs in 90 US cities. Led by CEO Rubicela Acosta, LATCareers.com is a multi-platform
organizations providing content through media channels ranging from online to radio. LATCareers.com
proudly partners with over 85% of the Fortune 100.
Contact: Pablo Camacho pcamacho@latcareers.com 360.459.1139
About ImpreMedia
impreMedia (http://www.impremedia.com) is the No. 1 Hispanic News and Information Company in the
U.S. in Online and Print. impreMedia’s multi-platform offerings range from Online to Video, Widgets,
Social Media, Mobile, Audio and Print and encompass 97 products on 7 platforms, including the portal
www.impre.com and its McClatchy partner. 31% of all U.S. Hispanic adults use an impreMedia network
product. The network is also the nation’s largest Hispanic newspaper publisher with newspapers in the top
7 U.S. Hispanic markets, reaching 16 markets total and representing 61% of the U.S. Hispanic population.
Its leading publications include La Opinión in Los Angeles and El Diario La Prensa in New York.
ImpreMedia portals and publication websites are: www.impre.com, www.imprerewards.com,
www.lavibra.com, www.impreautos.com, www.laopinion.com, www.eldiariony.com, www.hoynyc.com,
www.laraza.com, www.laprensafl.com, www.elmensajero.com, www.rumbonet.com,
www.vistamagazine.com, and www.contigola.com.
impreMedia, LLC was formed in 2004 as the first ever national Spanish-language print and digital news
and information company in the United States targeting the growing Hispanic population. ImpreMedia
originally combined the forces of La Opinión and El Diario/La Prensa, the leading Spanish-language
daily newspapers in Los Angeles and New York. ImpreMedia is backed by a private investment group led
by Clarity Partners, Halyard Capital, ACON Investments, and the Lozano family. Clarity Partners is a
private equity firm based in Los Angeles, managing over US$1 billion and focused on the media,
communications, and business services sectors. Halyard is a private equity firm based in New York, with
over $600 million of capital under management focused on investing in education, information and
marketing Services, communications and media companies. ACON Investments is a diversified private
equity firm based in Washington, D.C., with more than $400 million of capital under management.
ACON has portfolio investments in the United States, Latin America and Europe. The Lozano family
originally founded La Opinión, and have owned and/or operated La Opinión for almost 85 years.
Contact: Mary Zerafa, mary.zerafa@impremedia.com, 213 896 3600
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ImpreMedia Partners with LATCareers to create a portfolio of Recruitment Products 2010-08-17
ImpreMedia Partners with LAT Careers to
Create a Portfolio of Recruitment Products
Partnership Will Provide Employers a One-Stop Solution
Los Angeles, CA (August 17, 2010) -ImpreMedia, the nation's No. 1 Spanish-language online and print news publisher, announced today it has formed a strategic partnership with LATCareers.com, the leading Latino-Bilingual Job Board in the US. The partnership creates a one-stop shop for employers seeking a diverse work force.
In our multi-cultural society it is becoming increasingly more important to have a diverse workforce. According to a report from the Society for Human Resource Management there are numerous benefits including improved adaptability and flexibility in a rapidly changing marketplace, the ability to attract and retain the best talent, reduced costs associated with turnover, absenteeism, and low productivity, and increased sales and profits. Furthermore, the need for bilingual employees is growing across the US. Companies both large and small are in need of bilingual employees for key roles throughout their respective organizations.
The new recruitment products that will result from the partnership between impreMedia and LATCareers.com will be available to employers and job seekers in the fourth quarter of 2010. Job seekers will be able to access thousands of jobs and job related information to help them be more efficient and effective in their job search. At the same time, employers will be able to search resumes to find this much sought after Latino and bilingual talent. The recruitment products will be nationally branded but advertisers will have the option to choose either national or local programs. A variety of multi-media solutions will be offered including: online, video, print, virtual and physical job fairs, and radio.
“We are committed to aligning impreMedia’s content platforms with the various ways in which consumers are getting information. Employment advertising is among the highest area of interest for our audience and this multimedia solution brings additional benefit to both job seekers and employers,” stated Monica Lozano, CEO of impreMedia.
“We are excited about the partnership and having LATCareers.com powering impreMedia’s employment site. Together we are able to better serve the recruitment needs of employers while providing job seekers with job tools and job listings to bring highly scalable solutions to the employment market,” stated Rubicela Acosta, CEO of LATCareers.com
About impreMedia
ImpreMedia (http://www.impremedia.com) is the No. 1 Hispanic News and Information Company in the U.S. in Online and Print. impreMedia’s multi-platform offerings range from Online to Video, Widgets, Social Media, Mobile, Audio and Print and encompass 97 products on 7 platforms, including the portal www.impre.com and its McClatchy partner. 31% of all U.S. Hispanic adults use an impreMedia network product. The network is also the nation’s largest Hispanic newspaper publisher with newspapers in the top 7 U.S. Hispanic markets, reaching 16 markets total and representing 61% of the U.S. Hispanic population. Its leading publications include La Opinión in Los Angeles and El Diario La Prensa in New York. ImpreMedia portals and publication websites are: www.impre.com, www.imprerewards.com, www.lavibra.com, www.impreautos.com, www.laopinion.com, www.eldiariony.com, www.hoynyc.com, www.laraza.com, www.laprensafl.com, www.elmensajero.com, www.rumbonet.com, www.vistamagazine.com, and www.contigola.com.
ImpreMedia, LLC was formed in 2004 as the first ever national Spanish-language print and digital news and information company in the United States targeting the growing Hispanic population. ImpreMedia originally combined the forces of La Opinión and El Diario/La Prensa, the leading Spanish-language daily newspapers in Los Angeles and New York. ImpreMedia is backed by a private investment group led by Clarity Partners, Halyard Capital, ACON Investments, and the Lozano family. Clarity Partners is a private equity firm based in Los Angeles, managing over US$1 billion and focused on the media, communications, and business services sectors. Halyard is a private equity firm based in New York, with over $600 million of capital under management focused on investing in education, information and marketing Services, communications and media companies. ACON Investments is a diversified private equity firm based in Washington, D.C., with more than $400 million of capital under management. ACON has portfolio investments in the United States, Latin America and Europe. The Lozano family originally founded La Opinión, and have owned and/or operated La Opinión for almost 85 years.
Contact
Mary Zerafa, mary.zerafa@impremedia.com, 213) 896-3600
About LATCareers.com
LATCareers.com (http://www.latcareers.com) The leading Latino-Bilingual Job Board in the US with thousands of job listings and more Latino & Diversity Job Fairs than any other Job Board in the US with over 170 Job Fairs in 90 US cities. Led by CEO Rubicela Acosta, LATCareers.com is a multi-platform organizations providing content through media channels ranging from online to radio. LATCareers.com proudly partners with over 85% of the Fortune 100.
Contact: Danielle Gomez, dgomez@latcareers.com, 360) 459-1139
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ImpreMedia Forma Alianza con LAT Careers para Crear un Portafolio de Productos de Reclutamiento 2010-08-17
ImpreMedia Forma Alianza con LAT Careers para Crear un Portafolio de Productos de Reclutamiento
ImpreMedia, la principal empresa en publicación de noticias impresas y en línea, anunció hoy que ha formado una alianza estratégica con LATCareers.com, la Junta de Trabajo Latino-Bilingüe (Latino-Bilingual Job Board) de los EE.UU. La alianza crea una solución integral para los empleadores que buscan fuerza laboral diversa.
En nuestra sociedad multicultural se está tornado cada vez más importante tener una fuerza laboral variada. De acuerdo con un informe de Society for Human Resource Management hay gran número de beneficios incluyendo mejor adaptabilidad y flexibilidad en un mercado cambiante, habilidad para atraer y mantener el mejor talento, reducir costos relacionados con la rotación de personal, ausentismo y baja productividad y aumentar las ventas y las ganancias. Además, la necesidad de contratar empleados bilingües es creciente en todos los Estados Unidos. Las compañías grandes y pequeñas necesitan personal bilingüe para puestos claves a través de sus respectivas organizaciones.
Los nuevos productos de reclutamiento que serán el resultado de esta alianza entre impreMedia y LATCareers.com estarán disponibles para los empleados y quienes buscan trabajo durante el cuarto trimestre de 2010. Quienes buscan trabajo podrán acceder a miles de empleos así como a información relacionada con el empleo para ayudarles a ser más eficientes y efectivos en su búsqueda de empleo. Al mismo tiempo, los empleadores podrán buscar hojas de vida para encontrar el tan buscado talento latino y bilingüe. Los productos de reclutamiento tendrán una marca nacional pero los anunciantes tendrán la opción de elegir ya sea programas nacionales o locales. Se ofrecerá una variedad de soluciones multimedia incluidos los siguientes: en línea, video, impreso, ferias de empleo virtuales y físicas y radio.
"Estamos comprometidos para alinearnos a las plataformas de contenido de impreMedia de acuerdo con la variedad de formas en las cuales los consumidores obtienen la información. Los anuncios de empleo están dentro del área de interés más alto de nuestra audiencia y esta solución multimedia brinda beneficios adicionales a ambos, a quienes buscan empleo y a los empleadores", manifestó Monica Lozano, CEO de impreMedia.
"Estamos entusiasmados con la alianza y tener a LATCareers.com impulsando el sitio de empleo Web de impreMedia. Juntos podremos servir mejor las necesidades de reclutamiento de los empleadores mientras proporcionamos a quienes buscan empleo herramientas para su búsqueda y listas de empleos para ofrecer soluciones altamente ajustables al mercado de trabajo", manifestó Rubicela Acosta, CEO de LATCareers.com.
Acerca de impremedia
ImpreMedia (http://www.impremedia.com) es la Principal Compañía de Noticias e Información Impresa y en Línea en español de los EEUU. La plataforma múltiple que impreMedia ofrece varía desde Videos en Línea, aplicaciones Widget, Medios Sociales, Celular, Audio y Prensa y comprende 97 productos en 7 plataformas, incluyendo el portal www.impre.com y su socio McClatchy El 31% de todos los adultos hispanos utilizan un producto de la red de impreMedia La red es también la editora de periódicos más grande del país con periódicos en siete mercados hispanos principales de los EE.UU., los cuales alcanzan un total de 16 mercados y representan el 61% de la población hispana de los EE.UU. Sus principales publicaciones incluyen La Opinión en Los Ángeles y El Diario La Prensa en Nueva York. Los portales y publicaciones en sitios Web de impreMedia son: www.impre.com, www.imprerewards.com, www.lavibra.com, www.impreautos.com, www.laopinion.com, www.eldiariony.com, www.hoynyc.com, www.laraza.com, www.laprensafl.com, www.elmensajero.com, www.rumbonet.com, www.vistamagazine.com, y www.contigola.com.
ImpreMedia, LLC se formó en el año 2004 como la primera empresa a nivel nacional de noticias impresas y digitales en español y de información en los Estados Unidos dirigida a la creciente población hispana. ImpreMedia originalmente combinó las fuerzas de La Opinión y El Diario/La Prensa, el periódico principal en español de Los Ángeles y Nueva York, respectivamente. ImpreMedia está respaldado por un grupo de inversionistas privados liderados por Clarity Partners, Halyard Capital, ACON Investments, y la familia Lozano. Clarity Partners es una firma de capital privado con sede en Los Ángeles, que administra más de mil millones de dólares y se enfoca en las áreas de medios, comunicaciones y empresas de servicio. Halyard es una firma de capital privado con sede en Nueva York, con más de $600 millones de capital con una administración enfocada en la inversión en educación, información y servicios de mercadeo, comunicación y compañías de medios. ACON Investments es una firma de capital privado diversificado con sede en Washington D.C., con más de $400 millones de capital administrado. ACON tiene un portafolio de inversión en los Estados Unidos, Latinoamérica y Europa. La familia Lozano originalmente fundó La Opinión y ha sido propietaria y ha operado a La Opinión por casi 85 años.
Acerca de LATCareers.com
LATCareers.com (http://www.latcareers.com) La Junta de Empleo Latino-Bilingüe (Latino-Bilingual Job Board) de los EE.UU. con más de 170 Ferias de Empleo en 90 ciudades estadounidenses. Dirigida por la CEO Rubicela Acosta, LATCareers.com es una plataforma de organizaciones que proveen contenido a través de canales de comunicación desde en línea hasta la radio. LATCareers.com se enorgullece de mantener alianzas con más del 85% de las empresas Fortune 100.
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Women of Influence: Rubicela Acosta, CEO LATCareers.com 2009-11-20
November 20, 2009 Olympia, WA– LATCareers.com CEO, Rubicela Acosta has been recognized as an honored recipient of the Puget Sound Business Journal's prestigious Women of Influence Award.
Rubicela co-founded LATCareers.com and has applied her Latino market expertise to enhance the company's market leadership, recruitment product offers and expansion throughout the US. Under her leadership, LATCareers.com has expanded nationally serving recruiters and employers with niche recruitment solutions positioning the company as the leading Latino Bilingual niche job board in the US.
“Rubicela is a trail blazer in the Latino market. Her extensive experience in developing start up companies combined with her expertise in the Latino market have led to her success in business and her being named an influential business leader whose influence has touched many employers nationally and communities across the US." said Chris Dugan, President of LATCareers.com
"It is an honor to receive such recognition and to be part of such exclusive, successful women of influence.” Said Rubicela Acosta.
The Women of Influence recognition is awarded to women leaders in the region. Among the honorees included leaders with the biggest names in business: top leaders at the Gates Foundation, Swedish Medical Center, Vulcan Real Estate among others.
About LATCareers.com
LATCareers.com (http://www.latcareers.com) The leading Latino-Bilingual Job Board in the US with thousands of job listings and more Latino & Diversity Job Fairs than any other Job Board in the US with over 170 Latino Bilingual & Diversity Career Fairs in 90 US cities. Led by CEO Rubicela Acosta, LATCareers.com is a multi-platform organizations providing content through media channels ranging from online job board, community career fairs to radio. LATCareers.com proudly partners with over 85% of the Fortune 100.
About Puget Sound Business Journal
Puget Sound Business Journal is the region's premier source of business information, serving an unparalleled audience of business and community leaders. In addition to the weekly newspaper, the Business Journal provides daily updates via its web sites and email alerts. The company also plays a vital role in bringing the area's leadership community together by hosting a wide variety of events throughout the year, from the Washington's Best Workplaces event at Safeco Field to the annual 100 Fastest-Growing Private Companies celebration. Puget Sound Business Journal is a unit of American City Business Journals, which operates 41 local business newspapers throughout the United States.
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Our LATCareers.com CEO, Rubicela Acosta awarded 2009 Women of Influence 2009-11-03
The LATCareers.com team congratulates our CEO, Rubicela Acosta as she is named by Puget Sound Business Journal Women of Influence 2009!
The Women of Influence recognition is awarded to women leaders in the region.
This year's list of honorees is peppered with the biggest names in business: top leaders at the Gates Foundation, Swedish Medical Center, Vulcan Real Estate and more.
The Women of Influence List includes:
Rubicela Acosta, Co-founder & CEO, LATCareers.com
Dr. Nancy Auer, Special Medical Advisor to the CEO, Swedish Medical Center
Patty Barrier, Co-founder & Co-owner, Barrier Motors
Debbi Brainerd, Founder & Chairperson, IslandWood
Sara Carter, Owner, Carter Subaru Ballard/Carter Volkswagen
Martha Choe, Chief Administrative Officer, Foundation Operations, The Bill & Melinda Gates Foundation
Megan Clubb, President & CEO, Baker Boyer Bank
Carla Corkern, CEO, Chairman of the Board, Talyst
Colette Courtion, CEO & Founder, Calidora Skin Clinic
Ada Healey, Vice President, Real Estate, Vulcan Real Estate
Ruthann Howell, President & CEO, Wellspring Family Services
Annette Jacobs, President & CEO, Door to Door Storage Inc.
Deborah Jensen, President & CEO, Woodland Park Zoo
Angie Lepley, Owner, Founder & President, Tangerine Travel Ltd.
Nancy Pellegrino, Regional President, BNY Mellon Wealth Management
Patrinell Wright, Founder & Director, Total Experience Gospel Choir
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